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And only in sales. When a company hires a new salesperson  That person must already know how to sell But can be taught how to sell their new product. On the other hand When a company hires someone new in IT for example That person already knows how to code,…

The meek shall inherit the earth, but not the drilling rights. ~ Oil Baron J. Paul Getty Copywriters in general often find it hard to speak to a mass audience Which makes them ideal candidates for selling Because the most satisfying sales happen in a 1 on 1 conversation See…