When you’re marketing for your own business, favor the consistent over the Oscar-worthy.
I gotta be honest, there are days after I publish an email
Where I wish they gave awards for this kind of thing.
Ummm… maybe not today, buddy 😉
But what I’m most proud of in those moments
Is the time spent,
Not the result.
I’m glad I spent my 25 minutes and no more
Because there needs to be a nice reminder for tomorrow
That it only takes 25 minutes to write my business words for my #1 client.
On the other hand
If I’d invested an hour and a half into getting that feeling
Then I’d lose the consistency
And the chances of getting that feeling back
Are so much slimmer.
See if this helps:
Speed is key
Strategy is nice
But if you can gain
Some measure of consistency
You can have all that
And a bag of chips
Assuming you know when it’s time to ????
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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