See what you do from the eyes of your ideal prospect learning it for the first time
“Slow down!”
I get that a lot on sales calls
Because I assume they already know
Everything that I do.
The other thing I’ve been getting a lot of lately
Is silence.
As in:
Sorry, I’m just taking a lot of notes here – this stuff’s amazing
Both scenarios involve me
Regaining that sense of wonder
As seen through the eyes of an ideal client.
I’m here,
Kevin
P.S. Credit goes to my new friend and email magician Billy Mueller. I relayed this story to him the other day with the offhand remark, “They think it’s magic ????. And he said, “It IS magic to people who need it!” Just the kick in the ???? I needed. ????♂
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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