The more time you can spend collaborating, the better the work will be.
There comes a time when you need to go off on your own
And write or design a website, email or social media campaign
But the 80/20 rule very much applies here.
If you can spend 80% of your time with the client
Asking questions that get everyone laser-focused on the prospect or end-user
Using as much of their words
And as little of your words
You’ll end up with better content
And a happier