7-Second Thoughts August 2, 2024

Change is not a sign of strength

Nor is it a sign of weakness. It’s simply a sign that you are making an effort.

If you’ve noticed lately that your marketing idols have begun to shake up their website, social messaging, and tactics

You might be tempted to think

Are they in trouble?

Quite the opposite

They are simply noticing market trends

And acting accordingly.

See if this helps:

Reconsider the idea that any of your messaging is about you

And what your prospects and clients think of you

And instead

Offer a service, approach, package, or thought

As if you’re a beginner

Willing to learn

Adjust

And rather than trying

To make it look easy

It might come across

As you

Being unafraid

To make an effort.

I’m here,

Kevin

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