Even if your prospect decides not to open your emails, they can still get your news.
When’s the last time you plunked down a few quarters into one of those newspaper vending machines?
Um, basically never?
Now when’s the last time you got some news you needed from one of those newspaper thingies?
Covid down significantly throughout Minnesota!
Bare minimum, showing up in your prospect’s inbox lets them know you’re adding value
See if this helps:
If you’re afraid of adding to “the noise” in your prospect’s inbox
Make sure you add value to your subject lines
This has a 2-pronged effect:
- Your prospect sees your consistency (aka your business card) show up every month, week or day
- You’ve given them the chance to politely decline your request to speak with them …
At least until tomorrow – or the next time you stop by 📭
I’m here,
Kevin
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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