7-Second Thoughts April 22, 2023

“Everything is copy.” ~ Nora Ephron

This is what it means to launch your website

To talk about your business.

To become a vampire.

A vulture.

A thief.

When you hold yourself accountable to write consistently to your prospects

When you put yourself on deadline

When it absolutely, positively MUST go out

Everything is fair game:

Family, friends, comedy, tragedy

Your writing becomes honest


You say the quiet part out loud

It’s the complete opposite of what it means to be “social” today.

I’m here,


P.S. Hall of Fame writer/director Nora Ephron: We all grew up with this thing that my mother said to us over and over, and over and over again, which is ‘Everything is copy.’ You’d come home with something that you thought was the tragedy of your life – someone hadn’t asked you to dance, or the hem had fallen out of your dress, or whatever you thought was the worst thing that could ever happen to a human being – and my mother would say ‘Everything is copy.’’

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