7-Second Thoughts June 10, 2023

Feed the teleprompter

Consistently writing about the value you offer to your customers feeds the script for your appointment with them.

Daily, weekly, monthly

Or somewhere in between

Just write

To the prospects

And clients you hope to work with

About how they might solve

Some of their biggest challenges

Until one day

One of them

Books an appointment with you

And lo and behold

It’s like you’re reading from a teleprompter

Exactly what they need to hear

To buy from you.

But … but … but … how?

How is this possible?

How do you sound so smooth?

So calm?

So confident?

Because it’s all coming from a script

That you’ve already written

Lodged in your brain

Ahead of time


I’m here,


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