7-Second Thoughts July 28, 2023

How badly does your prospect need it?

Instead of offering many solutions, what if you offered one, but it was a doozie.

This is an example of the kind of clarity

Your prospect needs


And is willing to respond to:

A nagging, aching, complicated, unwieldy, hair-pulling, wake up in a cold sweat

Kind of problem

That uniquely belongs to them

That seemingly has

Only 1 solution

That you

Just happen

To have.

I’m here,


P.S. If you think you have The Answer, reply to this email and we’ll find the big, hairy, audacious problem that only The Answer can solve.

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