If you present your message as if your prospect has no idea what you do – you can blow their mind.
When I get on a sales call
And reveal what should be
The first 7 seconds of my prospect’s website
I get this a lot:
How’d you do that?
I’m always a little surprised
Isn’t it obvious?
I will now break the cardinal rule of all magicians
And reveal my secret:
I ask 3 questions about your prospect before the call
Then I look at your existing website
And find the magic that’s already there
P.S. Reply with your website and I will reveal what should be the first 7 seconds of your homepage. Spoiler Alert: It’s hiding in plain sight 🪄🎩
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on: The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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