7-Second Thoughts June 2, 2024

Mismatch the mood

Where your prospect sees dark clouds, you see their umbrella.

Your ideal prospect is coming to you 

Not just with a problem

But a reaction to that problem

Most likely one that’s considerably less optimistic than how they’ll feel should they become a client.

Your job then

Is to stay focused

Not on their reaction to their current situation

But rather …

How your prospect will feel

After working with you.

I’m here,

Kevin

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