What if every little part of your website read like a billboard?
Drive with anyone on a long road trip and you’ll start to read billboards
Out loud!
It’s ok, you can’t help it
And let’s face it
Kinda fun
See if this helps:
When writing the different sections of your website
Give it the old billboard test:
Is it fast?
Easily understood?
Kinda fun?
Or at least light enough
To want to read the next one?
I’m here,
Kevin