What if you moved your newsletter sign-up to the first 7 seconds of your homepage instead of the last?
Right after you said what you do
And why your prospect should care.
See if this helps:
Try giving your prospect the option of allowing you to take another 7 seconds tomorrow
And the next day
And the day after that
To break down what you do
And why they should care.
That’s what a simple, 7-day email intro course can do for your personal brand.
You’re essentially giving your prospect
7 days to break down your homepage into its simplest parts
P.S. After you finish your email intro, don’t be surprised if it inspires you to go back and change your homepage headline.
As my software developer friends like to say, that’s a feature, not a bug 🙂
Share this page on LinkedIn – Browse the Archive