7-Second Thoughts September 27, 2024

“Option 3” for the Price of 1

Ever consider combining your 3 proposal options into one?

If you’re putting together your proposal

And your Spidey Sense is telling you

That your prospect is eyeing your competition

You might consider taking a second look at your:

3 Options of Working with Me*

*required by law in all proposals in all 50 states

And ask yourself:

How would this particular person react?

What would be the look on their face

As they made their way down your Pricing & Packages

And read:

Good: For a good (but possibly a bit higher than your competitor’s) price

Better: For what you suspect they might see as too high of a price

Best: For a way-out-of-their-price-range price

Outrageous: A 4th option – that effectively becomes their only option

That offers “all the above”

Every last thing they asked for in their “sky’s the limit” portion of the interview

For the price of Option 1*

If they schedule the kickoff

By end of day.

I’m here,

Kevin

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