If you want a website that’s laser-focused on your customer, your writer must get the words from you first.
When we start an engagement to write your website,
We want one thing from you:
Used to be we’d find out everything there is to know about your company
Then go off and write your website ourselves.
Now we know better.
As a business owner you spend all of your waking moments
Eating, sleeping and thinking about your prospect.
You hold all the words
That only your prospect would understand
And we will do anything to get them!
Fortunately, it’s relatively painless.
We ask 7 questions.
It takes about an hour and a half
And you gladly hand them over.
Because your prospect is all you ever wanted to talk about anyway
But until now
No one ever asked.
P.S. Sometimes we give you about a half hour of homework to do ahead of time. If you finish it, then our session really does take an hour – sometimes less.
Share this page on LinkedIn – Browse the Archive