If you find yourself writing and writing and writing
To overcome an objection
Or make a sale
Try deleting all of those words
And replacing them with one:
P.S. Done right, in a kind compassionate way, resets the conversation for both of you.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on: The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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