7-Second Thoughts May 5, 2024

Teach the game in reverse

When you can’t see a path, you will stop dreaming of the destination. ~ From “Hidden Potential” by Adam

Showing your prospect not just the outcome of what happens when they work with you

But also a clear path

Ending in a detailed picture

Of what things are like

After you’re done working together

Is a little like showing them the answers to the test

The night before

And how they’re going to crush it


And the next day

And the day after that

Long after you’ve left the scene.

I’m here,


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