Love means never having to say you’re perfect
I sometimes joke that here in Minnesota
I wear my Patagonia fleece so much
That when May rolls around
And I can finally take it off
It feels more like I’m molting.
So the other day
When I zipped up my fleece
And the zipper split from the bottom
The first thought in my head was
Cheap zipper!
And the very next thought was
Probably saves the rainforest ¯\_(ツ)_/¯
See if this helps:
When writing your website
Err on the side of offering a ton of value
To your prospect
To the point where it feels too much
And then start experimenting with your generosity
Until it feels like something you’re comfortable offering
Even if it’s a little uncomfortable 😉
I’m here,
Kevin
P.S. One way I’ve been helping a lot of subscribers on this list is to offer a referral for whatever service you’re in need of that you need to grow your business. Reply to this message and I will offer you anyone in my network that can be of service.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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