“Together we find joy in a scary place. We do it together – me and the audience.” ~ Louis CK
One of the reasons the calls where I rework the first 7 seconds of your website
Or LinkedIn profile page
Leave us both feeling good
Is that we’re both doing the work.
But there are times when I can’t find the words
Because you have them
Because it’s your business
And I will say something like:
What’s a better way to say this?
And you might think something like:
Wait, who’s the writer here?
And the answer is clear:
P.S. I talk about the experience of this on Catherine Brown’s latest podcast “How Good Humans Sell” here
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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