Website getting the finger?
You might go to a dozen websites today that promise to help your business.
And spend more than 7 seconds on maybe two.
Feelin’ the pressure on your own business’ website?
You shouldn’t and here’s why:
Your website only has to do 3 things in that first 7 seconds:
1. Say what you do.
2. Why it matters to your prospect.
3. Directly TO your prospect
See if this helps:
Today’s 7-Second Website: Options MD, Los Angeles, CA
Headline: Find relief for your severe depression.
Subhead: An AI-powered platform that connects you with treatments on the forefront of psychiatry.
Prospects: Know the direct benefit immediately.
And stick around because: They know just enough to want to know more – without being overwhelmed.
Your assignment: See which websites make your finger dart toward the exits and which ones keep it in the stable.
P.S. The first 7 seconds are the hardest. But the reward is minutes or even hours of your prospect’s time. I am here for you. Hop on a call with me or have your finger hit reply now while it’s still on a roll.