Write consistently and new-found clarity in your messaging can spread to your whole brand.
It started with a request from a client for a price quote on a website rewrite
I tried a little something different in my reply
A little less formal proposal-y
And next thing you know
I liked my reply enough to put it into
The daily email
My latest proposal to an entirely different prospect
And finally, the wireframe for my own website rewrite.
I’m here,
Kevin
EPILOGUE: The initial reply that started it all led to a booked calendar appointment with their team.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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