If you want your prospect to listen to you, make sure they know you’re talking to them first π
This happens a lot in our house
My spouse is several minutes into asking me to help her with a problem
Before it dawns on her that I haven’t been paying attention
Because she forgot to say the magic word:
KEVIN!!!!
See if this helps:
Before you state the problem you solve for your prospect
Make sure they know who you’re solving it for:
Specific titles are great
And the more specialized the title the better.
See if this helps a bit more:
Instead of worrying about your title
Put all of your energy into the title
Of the decision maker you want contacting you.
I’m here,
Kevin
P.S. This is my first 7 seconds on LinkedIn: I help speakers, consultants and founders crush their content with a LinkedIn profile that’s laser-focused on the right prospect.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
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βThe Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*β
Know someone with a website that’s not converting? Kindly forward them this email π
Any questions? Reply to this email and we’ll get you squared away π
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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