If you’re selling high-end luxury, your website might not even have to say what you do.
As long as it goes all-in on why your prospect should care.
See if this helps:
WEBSITE: Monteverdi Tuscany Hotel – Tuscany, Italy
FIRST 7 SECONDS: Be Taken
Guaranteed you’ll spend about 7 seconds just on those 2 words.
It’s gorgeous. It’s Italy. Why let too many words get in the way?
P.S. You can get away with a lot if you position your prospect accurately. That’s the first thing we do in the 7-Second Homepage Blueprint. Reply to this email with questions or schedule your 7-Second Homepage Blueprint here.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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