When business is booming, it’s easy to forget who your most important client is.
You finally got there
Leads are coming in
You’re closing sales
You’re even thinking of hiring because you’re so busy.
So what’s the first thing to go?
The very thing that got you there.
Here’s the thing:
If your lead generation is based on adding value
To your customer’s life
Rather than taking away time
It GIVES you time.
Because offering your prospect
Consistent, generosity-based content
Comes with a rare side effect
For both giver
Clarity of mind.