7-Second Thoughts January 26, 2022

Did I ever tell you about my Uncle Gary?

Your prospect should feel like they’re kind of a big deal.

My Uncle Gary goes to the same place for vacation every single time.

Always Vegas.

Always on the strip.

Always the Golden Nugget.

Same room.

Same restaurant.

And of course, the same table.

All for that one moment when he first walks in the door and hears

Mr. Freed! We have your table right here.

See if this helps:

What can you say

First thing on your website

In 7 seconds or less

That makes your visitor feel like they own the place ????

I’m here,


P.S. Tomorrow: The script you can give anyone that makes it easy to refer you.

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