FAMILY MEETING: Yes, your website needs a headline.

Without a headline, your prospect doesn’t don’t know what to do, where to go, or who’s minding the store.

It’s like asking them to step into an open elevator shaft.

See if this helps:

WEBSITE: Napa Valley Wine Academy – Napa, CA

FIRST 7 SECONDS: ______________

Annnnnnd that’s it

No headline

Just a glass of wine
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​Um, do you really need anything else?

HOW ABOUT: Level up your wine expertise like a pro.
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Now you know:

1. What this company can help you do

2. Why you should care

3. And whether or not you’ve come to the right place.

I’m here,

Kevin

P.S. Your prospect came for the benefit of your expertise. Give ’em a taste of what it’s like to work with you! ????