One of the fastest ways to earn your prospect’s trust is to make it obvious you “get” their problem
Before your prospect will give you their trust
They have to know that you’re aware of their problem
If you can make that super clear
In the first part of your messaging
You may have bought yourself
Another 7 seconds 🧾
P.S. Don’t rush it. If you jump into “here’s our solution” before making it clear you understand what they’re going through, you’re now selling instead of helping.
P.P.S Which leads to your prospect 🏃♂️💨
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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