Consistently putting your clients first and your marketing last serves neither of you well.
Here’s the thing:
Articulating your own value first
Keeps your skills sharp
And helps you serve your clients better
Faster
With less effort
And far greater insight
Sure, it sounds selfish
But only if you think of marketing in terms of a necessary evil
Rather than building your expertise
Of how you can better serve
The lifeblood
Of your business.
I’m here,
Kevin