“But enough about me, what do YOU think about me.” ~ Bette Midler in Beaches
I ran into a business coach’s website
All about inspiring leaders
Only to see
That the first four paragraphs
Were all about him.
But here’s where it got interesting:
I spoke with him
And not only was he a genuine success
But also genuinely interested in helping people
Reach the heights he had reached
Free of charge.
I thought he could still make the website
All about himself
So long as he took the extra step
Of making it crystal clear
For someone just starting out
To see how he could use
His well-earned wisdom
To help them.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on: The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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