The first rule of writing is we do not talk about writing.
Send it up or down the chain of command
When you can write
Right there on the call
If you find yourself talking
And start writing
If you find yourself quibbling over words and phrases
Break out the keyboard and write
No one needs or has time for homework
Settle it right there on the keyboard
My guarantee: If you stop discussing your business words
And instead start writing
Client & Copywriter
You will stop kicking the can down the road
And get so much more done
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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