How many words should my lead magnet be? ~ Long-time friend of the list Michael Fritzius
Every soloproneur knows they should have a lead magnet
But the very thought of writing one
Can be super intimidating.
See if this helps:
Consider making your first one
A sign-up page for your email outreach.
You’ll see in the example I use
That it took less than 25 minutes to write mine
And it’s not the least bit fancy.
But here’s the thing:
Whatever style or form your lead generator takes
And there are an infinite variety of them
If you pick one that puts you on the hook
To keep providing value to your reader
It just might be
The last lead generator
You ever have to write.
P.S. My most effective lead generator by a mile is here
P.P.S. Absolutely feel free to reply to this email with questions.