7-Second Thoughts January 26, 2023

The solopreneur only writes once

Step 1: Take no more than 25 minutes to write your business words. Step 2: Automate

After yesterday’s email “Sip, Don’t Guzzle” a lot of people are asking about writing for LinkedIn

It’s not a bad idea to post on LinkedIn regularly

But only write 1 thing and that 1 thing should be your email.

See if this helps:

You can appear to be in many places at once by writing your one email and having Zapier “push” that content out to all of your social media channels of choice including: LinkedIn, Medium, Twitter, what have you

And here’s why:

If you know your business words writing practice takes 25 minutes or less

You’ll keep doing it because it doesn’t feel heavy

It feels automatic

And hopefully kinda fun

Using Zapier to automate keeps your writing time feeling manageable and doable

So you’ll keep doing it 🙂

Remember the formula:

Writing quickly leads to consistency

Consistency leads to quality

Quality leads to insight

And insight leads to

Booked. Calendar. Appointments.

I’m here,


P.S. Yes, I will help you set up Zapier. Or rather, my designer will. Reply and I’ll patch you through ☎️

P.P.S. This post was inspired by a conversation with e-Commerce attorney phenom Chip Cooper ????

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