When your prospect arrives at your website, you are catching them completely unawares.
In almost every sales call
I ask some really good questions
Which leads to a LOT of work getting done
Except for last Friday
When a particular prospect’s frustration ultimately boiled over into:
DIDN’T YOU DO YOUR HOMEWORK?!?
I copped to it immediately:
“No,” I said.
Because I want to see your website
The same way your prospect sees it:
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on: The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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