Once your client has paid, the clock starts ticking.
How long is your client willing to wait
To see the fruits of your labor?
Delivering something of unexpected value
After the very first call of your engagement
For me, it’s often:
A positioning statement
A rough draft of an email
Something that reassures the client
That they’re getting what they paid for
And that it’s going to be
Better than they expected.
See if this helps:
The most sure-fire way
To give them that quick win
And take some of the pressure off of you
Is by sending an agenda
The night before
That puts you on the hook
To deliver the good(s).
P.S. Everyone has their own agenda. If you’d like my literal one, reply to this email and you shall receive.