Writing your website doesn’t lead to leads. Writing it – and then writing ABOUT it – is what brings leads.
You did it.
You wrote yourself a 7-Second Website
Laser-focused on your prospect
That says what you do
And why your prospect should care
In 7 seconds or less.
Now the fun begins:
Remember, it’s supposed to be fun 🙂
When you “launch” your website
The launching is your press tour
It’s an active verb
Which means you write
Or what I call microwriting
In little chunks
No more than about 20 minutes a day
Every other day
Until it becomes so much freakin’ fun
Not even kidding
That you WANT to write EVERY day
Even when you can’t.
This is what powers a 7-second website.
Websites don’t get leads on their own.
Writing your website
And ABOUT the website you’ve written
Leads to the leads.
Having trouble getting your team aligned on your website?
Start by focusing on the one thing you can all agree on:
The Prospect Comes First: 7 Questions to Answer Before You Write One Word on Your Website*
Know someone with a website that’s not converting? Kindly forward them this email 🙂
Any questions? Reply to this email and we’ll get you squared away 🙂
*SPOILER ALERT: A lot of the words from your answers will wind up on your website
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